Exclusive to CoFounders agents

Every lead worked.
Every appointment booked.

An AI agent trained to convert buyers and sellers like your best closer — answering every lead in seconds, booking appointments around the clock, and working your database across text, email, and social. The exclusive CRM hub for every CoFounders agent.

30-day free trial on the CRM plan · No long-term contracts · Cancel anytime

810+
Agent Partners
4,900+
YTD Transactions
$2.1B+
YTD Volume
CoFounders AI · live
New lead · Zillow responded in 0:08
Hi, is 4412 Oak St still available?
Hi Jordan! Yes it is 🙌 Would you like to see it this week? I have Thursday 5:30pm or Saturday 11:00am open.
Saturday works for me.
You're booked for Sat 11:00am ✅ I'll text a reminder and the address. Quick one — what's most important in your next home?
JD
Jordan Diaz
New buyer lead
Source
Zillow
First response
0:08
Status
Appointment set
Assigned to
You
Booked & logged automatically — synced to your calendar and CRM.

Plugs into the tools you already run

BoldTrail (kvCORE) Follow Up Boss GoHighLevel Lofty Real Geeks Zillow Google Calendar Twilio

One engine

Every kind of agent.

Solo, team, or brokerage — the same engine works your leads, your way.

Solo agents

Never miss another lead. Your AI replies, qualifies, and books showings while you're with clients — so your pipeline keeps moving when you can't.

Teams

Route every new lead to the right agent in seconds, keep every pipeline warm with automated follow-up, and see team-wide activity and appointments in one place.

Brokerages & team leaders

Roll the platform out to your whole roster under your own brand, then track speed-to-lead and production across the organization — leverage without the overhead.

Members only

An edge your competition can't buy.

The CoFounders AI hub isn't sold on the open market — it's built exclusively for our agents, and it's the command center they run their entire business from. For agents weighing their next move, it's one more reason the best ones choose CoFounders.

Pricing

Sign up in minutes.

Start self-serve on any plan below. Want leads delivered too? The Producer tier includes them.

Monthly Yearly Get 2 months free

CRM

Stop leads from slipping.

$50 /mo

30-day free trial

Start free trial
  • 1 CRM user
  • AI CRM & smart pipeline
  • Lead capture from your sites
  • Contact & deal management
  • Unified inbox — SMS, email & social
  • Calendar & appointment booking
  • Mobile app & email support
Most popular

Standard

Add the AI that texts back.

$299 /mo

No setup fee

Get Started
  • Everything in CRM
  • 5 CRM users
  • Up to 1,000 AI executions / month
  • AI SMS that replies in seconds
  • Speed-to-lead under 60 seconds, 24/7
  • 24/7 appointment booking
  • Core automations, done for you

Core

The full multi-channel engine.

$599 /mo

No onboarding cost

Get Started
  • Everything in Standard
  • 10 CRM users
  • Up to 3,000 AI executions / month
  • AI across SMS, email & social
  • Database reactivation campaigns
  • Bilingual (English & Spanish)
  • Custom AI scripts, tone & objections
  • Lender handoffs & routing
  • Priority support
✦ Leads included

Producer

We bring the leads. You close.

$999 /mo

Leads + follow-up, fully managed

Get Started
  • Done-for-you leads delivered into your AI
  • Everything in Core — 10 CRM users
  • 3,000 automated AI follow-ups / month
  • Custom lead funnels built for you
  • Dedicated success manager

No long-term contracts · Cancel anytime · Switch billing any time

The platform

Leverage that never clocks out.

The systems CoFounders teaches — running automatically, every hour you can't.

Instant first response

Every new lead gets a real reply in seconds — the single biggest driver of who actually books.

Books appointments 24/7

The AI offers real times from your calendar, confirms, and sends reminders — no back-and-forth.

Reactivates your database

Old leads and your sphere get worked automatically — turning a cold list into booked conversations.

Talks like you do

Trained on your scripts and voice across SMS, email, and social — and fluent in English and Spanish.

See what's working

Speed-to-lead, appointments set, and pipeline movement — for you or across your whole team.

Yours, white-labeled

Runs under the CoFounders brand for your whole roster — same engine, your name on it.

Agent training

Live coaching, every single day.

The CoFounders training calendar — daily sales role play, conversion mastery, and done-with-you systems. To join any live session, email michelle.wilson@exprealty.com.

Live status · your timezone · one-click join links

Mon–Fri 7:30–8:00a PST · 9:30a CST · 10:30a EST

Breakfast Club — Daily Sales Role Play

with Chad Cooley

Your daily sales gym — master lead-gen conversations, handle objections, and build the systems and confidence to push production through the roof. It translates straight into listings, buyers, and database.

Mon–Fri 8:00–11:00a PST · 10:00a CST · 11:00a EST

Paid in Full

with Blake Gleiberman

Show up three hours a day and get everything you want. An open dial session to call every lead source alongside your peers. Accountability equals execution.

Mon–Fri 8:30–9:00a PST · 10:30a CST · 11:30a EST

Agent Support Call

with Michelle Wilson & Chad Cooley

Michelle and Chad personally help you build a roadmap and align the resources to support your business — set aside every morning. Bring your questions any day.

Mon 12:00–1:00p PST · 2:00p CST · 3:00p EST

Builder's Club

with Michelle Wilson & Chad Cooley

For agents leveraging the platform to build passive income and help other agents. Learn the exact system to duplicate the process, with live agent-attraction role play and objection handling.

Mon 1:00–2:00p PST · 2:00p CST · 3:00p EST

New Agent Education / Live Scenario Workshop

with James Hemphill

New to real estate? Our top mentor covers the ins and outs of the industry, introduces key vendors and partners, and works through live scenarios and questions together.

Tue 11:00a–12:00p PST · 1:00p CST · 2:00p EST

Weekly Master Class

with Michelle Wilson & Chad Cooley

Each week we read the market and the buyer and seller conversations that move business forward, with systems to apply immediately. Twice a month, mega agents share their exact scripts and blueprints.

Tue 12:30–1:30p PST · 2:30p CST · 3:30p EST

Onboarding Orientation

with Michelle Wilson

You've joined one of the largest companies in the country. This three-part series gets you operational fast — what you need, where to find it, and the tech that makes you money now. Plug in for three weeks to launch.

Join the Zoom
Wed 11:00a–12:00p PST · 1:00p CST · 2:00p EST

Conversion King — Listing Presentation Mastery

with Chris Hardee

Learn to list like a super producer. Master the structure, skills, pricing strategy, and close to convert 80%+ of the appointments you go on. There are levels to this game.

Thu 11:00a–12:00p PST · 1:00p CST · 2:00p EST

New Agent Education / Live Scenario Workshop

with James Hemphill

A second weekly session for newer agents — industry fundamentals, vendor and partner introductions, and live scenario navigation so you learn together.

Thu 11:00a–12:00p PST · 1:00p CST · 2:00p EST

Listing Conversion Platform — Attraction Webinar

with Michelle Wilson

A live attraction webinar for the whole network, showcasing the eXp Realty opportunity and the exclusive benefits of partnering with CoFounders. Invite guest agents — your agent-attraction tool.

Thu 11:00a PST · 1:00p CST · 2:00p EST

The Profit Engine (Bi-Weekly)

with Andrew Becker

Systems and processes expert Andrew Becker walks you through setting up, organizing, and optimizing your business to grow, scale, increase profit, and buy back your time.

Daily (Mon–Fri) Weekly · Times shown PST / CST / EST

Built on a One Mission Mindset

CoFounders gives agents the coaching, systems, and leadership to scale. This is the technology layer — the leverage that works your leads while you live your life.

Done-for-you staffing

A virtual assistant, done for you.

We've worked with hundreds of agents, teams, and broker-owners to scale production and profitability — and we've personally run high-transaction businesses leveraging virtual assistants and ISAs. We help you source talent directly at cost, build out all your SOPs, and create real leverage in your business and your life.

  • Direct sourcing
  • Interview & vetting
  • VA setup coach
  • One-week setup
  • 1-on-1 strategy coaching
  • Built-out SOPs
  • Training video library
  • Live weekly training with your VA
  • Live support community
  • Complete real estate playbook library
  • Hundreds of tasks already built out
  • Built-in framework to succeed
  • We help train your VA for you
  • Listing appointment setter / lead generator
  • Tracking & reporting
  • Database management
  • Active circle prospecting system
  • Pre-listing system
  • Active listing process
  • Post-close process
  • Marketing strategy & management
  • AI tools & business KPIs

Meet the founders

The people in your corner.

CoFounders was built by agents who scaled their own businesses — and now get hands-on with yours, every single week.

Michelle Wilson, Co-Founder of CoFounders
Co-Founder

Michelle Wilson

Co-Founder · Growth & Systems Coach

Michelle built CoFounders on a simple conviction — agents deserve a real path to growth and freedom, not a career spent building someone else's asset. She leads with one question: where are you stuck, and what will get you unstuck?

From brand-new agents to broker-owners, she works with people directly — often week over week — putting the coaching, systems, and accountability in place that move them to the next level. Hands-on, personal, and built to get results you can repeat.

Chad Cooley, Co-Founder of CoFounders
Co-Founder

Chad Cooley

Co-Founder · Sales & Conversion Coach

Doing the work but not seeing the results? That's the gap Chad closes. One of the most sought-after prospecting and conversion coaches in the business, he leads the Breakfast Club — CoFounders' daily sales gym where agents drill the exact conversations that turn effort into booked appointments and signed contracts.

His method is a clear path and a proven formula to create and convert business on demand — whether you're becoming a master listing agent, scaling your sphere, or generating new leads. Show up, get daily adjustments, and watch your appointments set and deals closed climb week over week.

Put your leverage
on autopilot.

Join the CoFounders agents turning leads into booked appointments — automatically, around the clock.